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– Nelson Mandela

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Q 1. Describe as best you can the organizational architecture at Apple, and specifically, its organizational structure, control systems, incentives, product development processes, and culture. 2. What do you think is different about the way Apple is organized compared to most high- tech firms? 3. What is Apple trying to achieve with its current organizational architecture? What are the strengths of this architecture? What are the potential weaknesses? 4. Are there changes that you think Apple should make in its organizational architecture? What are these changes? How might they benefit Apple?

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• Structure of the organisation - Apple has hierarchical organisational structure and it has different departments looking into different matters of the company. Each department or section has a specialist so that the efficiency of the work can be maintained. • Control system- The method of decision making in the company Apple is said to be centralized and all the decision are taken by the top managers but all the employees are accountable for the work they do irrespective of the rank or position they are in.